ZOYA- Introducing Naturel 4 Collection

Introducing the newest line-up in beautiful neutral shades from Zoya, Naturel 4. This nail palette includes six (6) new colors which include a lovely range of mauve-toned neutral creams, plus an exciting duo-chrome topper in Marlowe which can be worn alone, or as a topper over your favorite shades for added sparkle. This collection embodies the transition from Winter to Spring with calming hues.

  • Zoya ZP1070 Evelyn – Zoya in Evelyn can best be described as a soft cool toned blush pink cream with smooth application.
  • Zoya  ZP1071 Cami – Zoya in Cami can best be described as a pale mauve taupe cream.
  • Zoya ZP1072 Barrett – Zoya in Barrett can best be described as a taupe-violet cream.
  • Zoya ZP1073 Vivian – Zoya in Vivian can best be described as a dusty grape cream.
  • Zoya ZP1074 Adeline – Zoya in Adeline can best be described as a deep fig taupe cream.
  • Zoya ZP1075 Marlowe – Zoya in Marlowe can best be described as a duo-chrome with a rose-gold shimmer and slate-blue base. This shade can be worn alone or layered with any other creams to create interest.

Available individually or in 18 piece display

 

Read More

ALFAPARF- New SDL Curls!

Semi di Lino Curls is the treatment line designed to enhance the texture of waves and curls, to hydrate the hair and prevent its natural beauty from being damaged by frizz, a consequence of humidity and atmospheric agents.

SDL Curls Low Shampoo: Gentle shampoo that defines waves and curls: it gently cleanses, hydrates and makes hair soft, tangle-free and frizz-free.

SDL Curls Conditioner: This rinse-out and/or leave-in conditioner defines curls and waves with its hydrating, ultra-light formula. It detangles curls and frees them from frizz effect.

SDL Curls Co-Wash: This Gentle foam-free cleansing cream is for waves and curls. It cleanses, hydrates and controls frizz, leaving defined and soft curls.

SDL Curls Defining Cream: This defining leave-in cream controls and protects from heat and humidity for defined, frizz effect-free curls.

SDL Curls Mask : Defining mask for curls and waves. Intensive hydrating treatment, detangles and strengthens, eliminates frizz and makes hair soft and light.

SDL Curl Multi Benefit Oil: hydrates, detangles, defines, illuminates and protects from heat and humidity. For light, frizz-free hair.

SDL Curls Reactivating Spray: This spray revives the curl shape and protects from heat and humidity for long-lasting defined curls.

Read More

ALFAPARF- Onlife Collection

A new perception of color

We all live in multiple dimensions. We move effortlessly from our real life to the vibrant and colorful virtual life that plays out on the screens of our devices. The time has come to merge these lives and create new points of view and unprecedented nuances, in hair fashion too. Like the Color Wear, Evolution of the Color and Precious Nature shades in the new collection.

REAL
Beige Glacé
Three new textural colors that take their inspiration from nature.

VIRTUAL

Metallics
Five digital colorsranging from silver to pink that will steal the show, even on screen.

Ultra Violet
Four colors with violet blue tones that give greater depth to dark basesand neutralize yellow tones.

New Evolution Shades: 

  • 6 Beige Glace
  • 8 Beige Glace

Precious Nature Shades:

  • 6 Beige Glace
  • 8 Beige Glace

Colorwear Shades:

  • 10 Beige Glace
  • 5 Ultra Violet
  • 7 Ultra Violet
  • 9 Ultra Violet
  • 10 Ultra Violet
  • 7 Metallic Grey Black
  • 9 Metallic Grey Black
  • 9 Metallic Rose Copper
  • 6 Metallic Ruby Brown
  • 8 Metallic Ruby Brown
Read More

ALURAM- Hydrate & Repair Treatment

Transform dull & dry hair into smooth and silky while rejuvenating each strand with vibrant luster. A perfect blend of Squalane and Biotin provide superior hydration and nutrients to help revitalize the look & feel of over-processed hair and reduce breakage.

Read More

REUZEL- Introducing R & R Skincare

Everyone needs a little R&R, Reuzel Refresh & Restore collection is special skincare for men.

Reuzel RR Clean & Fresh Solid Face Wash: Sulfate free facial cleansing stick intended to use on your dry face and neck.

Reuzel RR Hydrating Face Moisturizer: Calming, hydrating facial moisturizer that works on all skin types. Helps boost antioxidant activity while brightening and moisturizing the skin.

Reuzel RR Intensive Care Eye Cream: Quick drying, non-greasy eye cream. Helps reduce the appearance of dark circles.

Read More

ZOYA- Intriguing Collection

Zoya’s newest collection, INTRIGUING, has arrived for Holiday 2020! This collection offers a wide range of winter-themed shades and finishes including metallic greens, wintery blue micro-shimmers, and red-toned purple creams. This variety embodies the magic of the holidays.

  • Nico ZP1058 – Zoya in Nico can best be described as a celadon-toned pearl with a touch of silver shimmer blended in.
  • Eunice ZP1059 – Zoya in Euince can best be described as a chartreuse metallic green.
  • Regina ZP1060 – Zoya in Regina can best be described as an alluring dark emerald green metallic.
  • Meredith ZP1061 – Zoya in Meredith can best be described as a twinkling midnight sapphire blue with an icy light blue shimmer.
  • Nisha ZP1062 – Zoya in Nisha can best be described as a deep royal blue-violet metallic.
  • Koley ZP1063 – Zoya in Koley can best be described as a ruby pink metallic.
  • Soko ZP1064 – Zoya in Soko can best be described as a wintery Poinsettia red cream.
  • Beverly ZP1065 – Zoya in Beverly can best be described as a dark purple-toned red cream.
  • Avi ZP1066 – Zoya in Avi can best be described as a smoky greige cream with a hint of red-brown.
  • Brett ZP 1067 – Zoya in Brett can best be described as a deep charcoal indigo cream.
  • Isti ZP1068 – Zoya in Isti can best be described as a wintery steel blue, textured PixieDust with a pop of brilliant royal blue for added vibrancy.
  • Lottie ZP1069 – Zoya in Lottie can best be described as a soft champagne pearl with a hint of glistening shimmer blended in.

*Smart Spa Travel Size Luxury Lotions are now available. A great Stocking Stuffer!! Available in 14 great scents.

Read More

ZOYA- Luscious Collection

Luscious is here for Fall 2020 with a beautiful arrangement of mixed finishes and sultry dark creams. Whether you enjoy a classic deep red, or sparkling earthy shades – this collection evokes the alluring season of Autumn.

  • Zoya ZP 1046 Wanda – Zoya in Wanda can best be described as a cool-toned rouge pink with a gold and rainbow micro-shimmer.
  • Zoya ZP1047 Patrice – Zoya in Patrice can best be described as a neutral blush with a rainbow and gold micro-shimmer.
  • Zoya ZP1048 Teresa – Zoya in Teresa can best be described as a deep purple toned ruby metallic.
  • Zoya ZP1049 Andrea – Zoya in Andrea can best be described as a cool-toned, duo-chrome metallic with a purple and green shift.
  • Zoya ZP1050 Bentley – Zoya in Bentley can best be described as a deepened grape cream.
  • Zoya ZP1051 Sharon – Zoya in Sharon can best be described as a red-toned wild berry cream.
  • Zoya ZP1052 Lisa – Zoya in Lisa can best be described as a rich garnet red cream.
  • Zoya ZP1053 Soleil – Zoya in Soleil can best be described as a warm sparkling cider metallic.
  • Zoya ZP1054 Tasha – Zoya in Tasha can best be described as a sensual brunette brown metallic.
  • Zoya ZP1055 Mel – Zoya in Mel can best be described as a slightly muted forest green cream.
  • Zoya ZP1056 Lou – Zoya in Lou can best be described as a deep spruce blue cream with a kiss of green.
  • Zoya ZP1057 Tommy – Zoya in Tommy can best be described as a blue toned slate grey cream.
Available in 24 or 36 piece display
Read More

REUZEL- New Products

Clay Spray- REUZEL Clay Spray adds texture, thickness, and definition while leaving hair with a matte finish and light hold. Helps achieve a dry, gritty, lived in look.

  • Controls Frizz
  • Adds Thickness and Volume
  • Works well on all hair types

Hand Sanitizer

  • Helps Reduce Pathogenic Germs On Hands
  • Moisturizes
  • Easy To Use Spay Formula
  • Quick Drying
  • Made With Plant Extracts
Read More

ZOYA- Splash Collection

Diving into Summer 2020 is SPLASH, the newest line-up from Zoya featuring a variety of classic and fun creams – to playful and exciting micro-shimmers. Have fun in the sun with this cheerful collection that has a little something for every nail polish lover.

  • ZP1031 Eclipse – Zoya in Eclipse can best be described as a glistening silver with holographic rainbow sparkles. Wear her alone for a sheer wash of glimmer, or layer with any Zoya shade to make a colorful splash!
  • ZP1032 Jodi – Zoya in Jodi can best be described as a pale ice-cream pink cream.
  • ZP1033 Emma – Zoya in Emma can best be described as a starfish coral cream with a touch of pink undertone.
  • ZP1034 Leilani – Zoya in Leilani can best be described as a glistening pink grapefruit with gold micro-shimmer.
  • ZP1035 Celi – Zoya in Celi can best be described as a sweet cherry red with gold micro-shimmer.
  • ZP1036 Greta – Zoya in Greta can best be described as a ripe tomato red cream.
  • ZP1037 Kristie – Zoya in Kristie can best be described as a deep magenta popsicle pink cream.
  • ZP1038 Jessica – Zoya in Jessica can best be described as an African violet cream.
  • ZP1039 Maren – Zoya in Maren can best be described as a vibrant nautical blue cream.
  • ZP1040 Harbor – Zoya in Harbor can best be described as a tropical emerald sea green cream.
  • ZP1041 Fisher – Zoya in Fisher can best be described as a sun-kissed seafoam with a stunning gold micro-shimmer. A shade that is reminiscent of warm days on the beach.
  • ZP1042 Corinna – Zoya in Corinna can best be described as a naked blush with a kiss of golden sheen. A delicate and fresh – yet sexy neutral for Summer.

*  Available in 24 or 36 piece display, or 6 piece samplers (all full size bottles)

Read More

ALURAM- New Purple Shampoo!

Banish brass and boost brightness in blonde, grey, and white hair.  This highly pigmented shampoo brings out your best blonde while enhancing highlights & color. Rose Hip & Biotin replenish nutrients, adding shine and strength.

• brightens and enhances blondes without drying

• toning shampoo that can be used after any lightening services, or
perfect for use at home to keep brassy tones away

• Rose Hip and Biotin infused to add radiance and strength

Read More