Alfaparf Color Wear Gloss Toner, The Natural Evolution Of Gloss Toner. The Blonding Experience. Live it fully! If going blonde is our salon clients’ greatest desire, let them experience it at its best. A new line designed to perfect the toning experience: perfect toning results where every shade created with bleaching techniques, even the most advanced, is enhanced to the maximum, for a truly multi-dimensional color.

Reuzel Concrete Hold Matte Pomade – strong hold, non-flaking formula. Performs like a wax, allowing a reworkable style throughout the day.

Features & Benefits:

• This formula is ideal for finer textured hair
• Non-sticky formula
• Water based formula washes out easily from the hair
• Subtle vanilla cola fragrance

Aluram Hand Repair with Shea Butter and Coconut Oil for soft and supple hands without the greasy feel.

Semi Di Lino Smooth Is a treatment line created to control frizzy and and difficult to manage hair. It hydrates the hair effectively, aligns the fibers and counteracts the frizz caused by humidity and atmospheric agents, restoring the hairs natural beauty.

Climate Proof- Protective barrier. It keeps your hair hydrated as humidity and temperature change.

Frizz Defeat Protein- Provides hydration and nourishment to the hair fiber.

After lifting, blonde hair needs special care. Keune’s new Ultimate Blonde After Blonde Treatment is a nourishing salon treatment that produces healthy, soft hair with lasting conditioning. This conditioning salon treatment contains integrated Bond Fuser technology and helps to protect the hair’s outer structure.

To complement our comprehensive scalp health range, we are adding two new products to the Derma Sensitive family, a conditioner and mask.

Silver Savior Foam Treatment is a leave-in conditioning mousse that can be used in-salon or at home. This product contains integrated Bond Fuser technology and violet pigments to keep blonde hair cool by neutralizing brassiness. Provitamin B5 moisturizes hair and leaves it feeling soft.

NEW!! Backbar Refill Pouches 100oz: Available In Daily Shampoo, Daily Conditioner, Moisturizing Shampoo, Moisturizing Conditioner.

Available in Black, Red, Blue, Pink, and Purple.

New Scents now available in mask, scrub, lotion, and soak!! Cactus Blossom, Lavender Verbena, and Awapuhi Passion

Introducing the newest line-up in beautiful neutral shades from Zoya, Naturel 4. This nail palette includes six (6) new colors which include a lovely range of mauve-toned neutral creams, plus an exciting duo-chrome topper in Marlowe which can be worn alone, or as a topper over your favorite shades for added sparkle. This collection embodies the transition from Winter to Spring with calming hues.

• Zoya ZP1070 Evelyn – Zoya in Evelyn can best be described as a soft cool toned blush pink cream with smooth application.
• Zoya  ZP1071 Cami – Zoya in Cami can best be described as a pale mauve taupe cream.
• Zoya ZP1072 Barrett – Zoya in Barrett can best be described as a taupe-violet cream.
• Zoya ZP1073 Vivian – Zoya in Vivian can best be described as a dusty grape cream.
• Zoya ZP1074 Adeline – Zoya in Adeline can best be described as a deep fig taupe cream.
• Zoya ZP1075 Marlowe – Zoya in Marlowe can best be described as a duo-chrome with a rose-gold shimmer and slate-blue base. This shade can be worn alone or layered with any other creams to create interest.

Available individually or in 18 piece display

Semi di Lino Curls is the treatment line designed to enhance the texture of waves and curls, to hydrate the hair and prevent its natural beauty from being damaged by frizz, a consequence of humidity and atmospheric agents.

SDL Curls Low Shampoo: Gentle shampoo that defines waves and curls: it gently cleanses, hydrates and makes hair soft, tangle-free and frizz-free.

SDL Curls Conditioner: This rinse-out and/or leave-in conditioner defines curls and waves with its hydrating, ultra-light formula. It detangles curls and frees them from frizz effect.

SDL Curls Co-Wash: This Gentle foam-free cleansing cream is for waves and curls. It cleanses, hydrates and controls frizz, leaving defined and soft curls.

SDL Curls Defining Cream: This defining leave-in cream controls and protects from heat and humidity for defined, frizz effect-free curls.

SDL Curls Mask : Defining mask for curls and waves. Intensive hydrating treatment, detangles and strengthens, eliminates frizz and makes hair soft and light.

SDL Curl Multi Benefit Oil: hydrates, detangles, defines, illuminates and protects from heat and humidity. For light, frizz-free hair.

SDL Curls Reactivating Spray: This spray revives the curl shape and protects from heat and humidity for long-lasting defined curls.

Transform dull & dry hair into smooth and silky while rejuvenating each strand with vibrant luster. A perfect blend of Squalane and Biotin provide superior hydration and nutrients to help revitalize the look & feel of over-processed hair and reduce breakage.

Everyone needs a little R&R, Reuzel Refresh & Restore collection is special skincare for men.

Reuzel RR Clean & Fresh Solid Face Wash: Sulfate free facial cleansing stick intended to use on your dry face and neck.

Reuzel RR Hydrating Face Moisturizer: Calming, hydrating facial moisturizer that works on all skin types. Helps boost antioxidant activity while brightening and moisturizing the skin.

Reuzel RR Intensive Care Eye Cream: Quick drying, non-greasy eye cream. Helps reduce the appearance of dark circles.